LONDON BRAND PHOTOGRAPHER FOR COACHES & CONSULTANTS

Brand photography that elevates you from hidden to confidently visible as a professional.
I’m Phil Askew, a London brand photographer working with coaches, trainers, facilitators, and consultants. I create portraits and brand photography that feels authentically you – the kind of images you’re proud to share, that build real trust, and get you noticed by the people you’re here to serve.

The most powerful PHOTOGRAPHS aren't taken, They're surfaced

Phil Askew, London Brand Photographer for coaches and purpose-driven leaders, using a coaching-led approach for authentic portraits.

Coaches do an extraordinary job of shining a light on the magnificence of their clients. In my experience, they’re rarely great at doing that for themselves.

Their energy and attention is over there – with their clients, their work, the people they serve. Which makes them brilliant at what they do but, often leaves them hidden.

That matters to me. When a change maker stays hidden, they’re undiscoverable, the positive change they’re here to make doesn’t happen.

I partner with them to show up and be seen.

I blend fifteen years of being a coach myself with a deep passion for people photography. This results in brand images that speak your language, captures your essence, and gives you assets you’re genuinely proud to share.

"I did a portrait shoot with Phil and I've never seen anyone manage to capture the essence of me so seemingly effortlessly."

Katrin Mantay, Leadership Coach

My brand photography philosophy.

I specialise in working with the natural essence of who you and your brand are and translating that into images that truly resonate with your audience. Together, let’s co-create a library of brilliant brand photographs that reflect your impact and showcase your mission to the world.

Confident female entrepreneur in a cream blazer and rust-colored top, professional brand photography for creative founders in London by Luminous Lives.

CLIENT IN FOCUS

JESS SEDLER

Jess felt her brand visuals no longer reflected the sophisticated leader she had become. Hidden behind “cringy” stock images, her true essence was being muffled by imagery that felt “worthy but dull.

We met on London’s South Bank to co-create a visual language as layered as her methodology – moving beyond staged portraits to capture her in action and surfacing the natural essence of her mission.

The result is a library of over 100 images that line up to her internal vision. It was a visual future-proofing of her business, creating photographs that truly resonate with her impact.

Together, we built a library of brilliant brand photographs that reflect her energy and showcase her mission to the world with absolute clarity.

MY METHODOLOGY

Before we take a single photograph, I want to understand your mission, your vision, and what you want the world to know about you. That understanding is what shapes everything. The locations, the light, the energy of the day.

I Start with coaching

I’ve held space for people as a qualified coach since 2010. That means before I lift the camera, I already know how to help you feel safe, seen, and ready to show up.

I Use 'Surfacing'

Surfacing is my methodology for portrait photography. I slow everything down, find ‘kind light’, and wait for the moment your true self comes forward. That’s the moment I photograph.

I Understand Your Brand

I come from a branding background. I know these images need to work hard for you – on LinkedIn, your website, your speaking page. Every shot is taken with that in mind.

SELECTED WORKS

Capturing someone’s essence is more than hitting the shutter. It’s about understanding who they are at their core. In that safety, something real surfaces.

How We Work Together

Every shoot starts with a conversation. From there, we choose the experience that fits your needs and requirements.

HEADSHOTS WITH HEART

If you need professional headshots to refresh your online presence because your current ones are out of date. This one-hour outdoor session in London delivers fast, focused, and fun brand portraits – set against an iconic South Bank backdrop.

What you’ll receive:

  • 1-hour on-location shoot at South Bank
  • 15 fully retouched high-resolution portraits
  • Private online gallery
  • Two-week turnaround

investment £595

Brand STORY IN FOCUS

Ready to tell your whole brand story with real intention? We align your colours, themes, and brand touchpoints in a dedicated strategy call, before stepping into a three-hour on-location shoot to capture the full spectrum of you and your business.

What you’ll receive:

  • 1-1 prep and coaching call
  • 3-hour shoot across multiple London backdrops
  • Unlimited wardrobe and outfit changes
  • 100–150 retouched high-resolution assets

investment £995

The Edit

Clients in Focus

Brand stories and insights from recent shoots, highlighting the purpose and vision behind each client’s journey.

I did a portrait photoshoot with Phil and I’ve never seen anyone manage to capture the essence of me so seemingly effortlessly!

'I got structure, clarity and reassurance - all wrapped up in a warm, professional, human journey'